《Event Report》1st Anniversary Event Kicks Off Sub: Now's a Great Time to Join the HERALBONY CLUB
Good evening, this is Marie from the HERALBONY staff.
The 1st Anniversary event commemorating the first anniversary of our Morioka and Ginza stores successfully kicked off last weekend. I want to express my sincere gratitude to everyone who came and everyone who supported us.
The event is still ongoing. In today's newsletter, we'll share scenes from the Ginza store last weekend. We also have plenty of other announcements we want to share with you.
> Click here for the online store
With "HERALBONY" in their own way
We experienced heartwarming moments, such as customers happily choosing from a wide selection of art pieces, and families and friends engaging in conversations as they searched for art that resonated with them.
On March 7, as soon as we opened, many customers were greeted by 1st-anniversary items featuring the words "HERALBONY" and "Herarubony," drawn by artists in their unique styles.
We experienced heartwarming moments, such as customers happily choosing from a wide selection of art pieces, and families and friends engaging in conversations as they searched for art that resonated with them.
To share this joyous and celebratory atmosphere and our gratitude with those who cannot visit our stores, these items are also available for purchase in our online store.
> View all 1st Anniversary items
On the second floor, we held the HERALBONY BOARD, where everyone could freely write about their "encounter with HERALBONY" and "art that left an impression."
The wall was filled with the thoughts and stories of various people, as if flowers were blooming.
This event will be held until March 15 this weekend.
Next to it, we held HERALBONY ARTCUBE SNAP.
A time for parents and children, families, individuals, and friends to capture the moments they've built up and the smiles that naturally overflow at this moment, in their own way.
Sharing a space where many smiles spread without distinction in front of outstanding art, it was a time when I reaffirmed my commitment that HERALBONY wants to continue to be such a presence.
On March 15, an event will be held at the Ginza store featuring artists and facility staff.
On Sunday, March 15, we will host an event where you can experience art using a copier, a signature technique of artist Naoto Iguchi, live art creation by Keisuke Mori, Ikkei Okukameya, and Naoto Iguchi, as well as a talk session with the directors of two facilities. We look forward to seeing you there.
Additionally, HERALBONY ISAI PARK will host a 1st-anniversary event on Sunday, March 29. A special program is packed with events such as interactions with artists, talk events, ISAI PARK cruises, and visits by both representatives and Shota, the elder brother.
Please check the special website for details on each event.
>Store 1st Anniversary Special Page
Event details and artist messages here
HERALBONY CLUB where "thoughts accumulate" Participation is recommended now
Have you already joined "HERALBONY CLUB," HERALBONY's first membership service, which started on March 5?
This is a service that we especially encourage those of you who always read our newsletters to join.
A program that connects us with you through "actions"
In HERALBONY CLUB, you earn mileage "BONY" for each of your "actions." Not just purchases, but also visits to our stores or mentioning us on social media are considered actions.
When we first thought about the membership program, what came to mind were "customers who always show their love and empathy for HERALBONY through their actions." For us, these people are not just customers, but feel more like companions. We devised a system where their true "loyalty" can accumulate in ways other than just purchase amounts. 
Accumulated BONY can be exchanged for coupons for personal use, and will also become available for special experiences, events, and contributions to artists in the future. As your stage increases with the number of BONY, even more special experiences await you.
You can easily join from LINE.
We would be delighted if you, who always receive our newsletters, would join us.
Special experiences available now
If you register early during March, special experiences await you. We would be delighted if you would register and join after reading this newsletter.
◾️Invitation to a special dinner at ISAI PARK
On Saturday, April 11, we will invite HERALBONY CLUB members to a free dinner event that only members can attend. You can enjoy a special full-course menu featuring ingredients from Iwate, and HERALBONY employees, including Co-CEO Fumiya Matsuda, will host you and express our gratitude directly.
Application deadline: March 15 (Sunday) 23:59
You can apply from within the HERALBONY CLUB app.
Participation will be by lottery.
Transportation and accommodation expenses for participation will be borne by the customer.
◾️Up to 100 people will receive a gift by lottery.
To commemorate the opening of HERALBONY CLUB, we decided to give gifts to everyone as a token of our daily gratitude.
We will give away products worth over 20,000 yen, such as popular leather wallets and silk scarves, to up to 100 people by lottery.
You will be entered into the lottery if you post on X with the specified hashtag from within the HERALBONY CLUB app.
Application deadline: March 31 (Tuesday) 23:59
In the HERALBONY CLUB app, link your unprivated X account, and apply from the campaign participation screen with the specified hashtag.
In addition, if you register in March, you will accumulate more BONY than usual (equivalent to a 20,000 yen purchase, simply by registering), and we have many other tokens of gratitude for those who register early.
To you who always receive our newsletters and show your support. We hope you will take this opportunity to become a member of HERALBONY CLUB and enjoy our expressions of gratitude and various experiences.
