Eyeglass cases and cleaning cloths featuring "Elephants, Dinosaurs, and Memories," the artwork by Mami Yoshikawa that won the JINS Award in the international art award "HERALBONY Art Prize 2025," are now available for purchase at JINS stores nationwide and on the JINS online shop from Thursday, April 16, 2026.

>JINS | Sales Website
>JINS | HERALBONY Case/Cleaning Cloth Introduction Page


Yoshikawa's creative process begins with "endless chatter," from which motifs are drawn. "Elephants, Dinosaurs, and Memories" is a piece that took about six long years to complete, including a two to three-year period during which she put down her brush, finally finished at the end of 2024.

She applies no more than one color per day, allowing each layer to dry completely before adding the next. This creates a transparency in the overlapping colors, making you want to peer into the motifs that seem to shimmer through the hues.

The original eyeglass cases and cleaning cloths featuring "Elephants, Dinosaurs, and Memories" were created with the desire to convey the artwork's appeal to the fullest. We repeatedly tested the placement of the artwork and the reproducibility of the colors. The goal was to allow people to appreciate the beauty of the colors and, in unexpected moments, discover motifs they hadn't noticed before.

Furthermore, starting on the same day, customers who purchase coffee at three "ONCA COFFEE" stores operated by JINS (including the Shinjuku store opening on April 23) will be served in special cups featuring the "Elephants, Dinosaurs, and Memories" artwork.

Additionally, gift boxes featuring the artwork are available for purchase.

*The cups and gift boxes featuring the artwork are available while supplies last, after which regular versions will be provided.

[Eligible stores] ONCA COFFEE & ROASTERY Maebashi Store, ONCA COFFEE mina Tenjin Store, ONCA COFFEE Shinjuku Store

>ONCA COFFEE | Official Website

During this period, a collaborative project with "HERALBONY CLUB," a membership program operated by HERALBONY, will also be implemented. By scanning the QR codes installed at participating JINS stores and ONCA COFFEE stores, you will receive mileage points called BONY. Accumulated BONY can be exchanged for coupons usable at the official store and event participation tickets.


[JINS stores]
・JINS Ginza store
・JINS Morioka FESAN store

[ONCA stores]
・ONCA COFFEE & ROASTERY Maebashi store
・ONCA COFFEE Tenjin store
・ONCA COFFEE Shinjuku store

>Register for HERALBONY CLUB here

Public courses for learning diversity, open to individuals, have started.

An announcement plays due to a train delay, and you listen to it to get information. Is that "normal"?

Crossing an intersection without sound. Is seeing traffic lights and cars truly "normal"?

What is "normal" for you may not be so for everyone.

>Note | Your "normal" was someone else's barrier.

Founded with the vision of "a world where 8 billion people can find differences interesting," HERALBONY ACADEMY, HERALBONY's experiential DE&I training program, has until now been offered to corporations. We have now officially launched "School-Style Public Courses" which individuals can join, starting with one participant.

Adopting a "school format" where participants from diverse industries and backgrounds gather to learn together, we cultivate the groundwork for advancing DE&I with like-minded peers, regardless of organizational size.

This program includes not only lectures but also workshops involving card games and discussions, allowing participants to experientially learn not just knowledge, but also hints that lead to actionable steps from tomorrow.

We offer three courses to choose from, tailored to your interests and goals, which will be held sequentially starting in May. Why not take part in this learning opportunity to gain new perspectives and insights, transcending the boundaries of your company or industry?

>"School-Style Public Courses" Official Website

>Note | "HERALBONY ACADEMY" Founding Interview
The resolve not to let go of being together.

[Event Overview]
Courses for each track will be held in May and June. Please inquire using the form below to register.

■Course 1 "FUNclusion Session"
Date: Tuesday, June 30, 13:00-18:00
Format: In-person *No online participation
Details and registration form here (Application deadline: Tuesday, June 23)

■Course 2 "DE&I 1Day Edition"
Date: Monday, May 25, 10:00-17:30
Format: In-person *No online participation
Details and registration form here (Application deadline: Monday, May 18)

■Course 3 "DE&I Design 3Days"
Dates: Friday, May 29, 10:00-17:30
                  Friday, June 12, 12:00-18:00
                  Friday, June 26, 13:00-17:00
Format: In-person *No online participation
Details and registration form here (Application deadline: Friday, May 22)

Introducing "ISAI BUILDING," an experiential team-building training that leverages unique talents.

Also from "HERALBONY ACADEMY," a new training program for team building called "ISAI BUILDING Training | Building Teams that Leverage Unique Talents" has launched.

This program was developed under the supervision of MIMIGURI Inc., an organizational development and management consulting firm whose Representative Director and Co-CEO is Yuki Anzai, known for his books such as "How to Create an Adventurous Organization."

It's a 4.5-hour experiential training program that aims to reinterpret "differences" as new value and transform them into team strengths. It includes self-understanding through art creation and workshops where teams tackle missions, offering a deeply engaging and enjoyable experience.

>Click here for details on "ISAI BUILDING Training"


Furthermore, to deepen understanding of "ISAI BUILDING," an event including a dialogue session with the supervisor, MIMIGURI, will be held on Tuesday, May 19.

This is an opportunity for two parties engaged in organizational development to discuss "how to create a team that leverages differences" and "how to design an inclusive organization." Anyone can participate, not just corporate representatives.

[Event Overview]
Date and Time: Tuesday, May 19, 2026, 14:00-16:00
Venue: Congress Square Nihonbashi Hall C
Format: In-person *No online streaming
Session Participants:
Hideaki Sone, Heralbony Co., Ltd.
Takashi Usui, MIMIGURI Inc.
Noriko Jin, Heralbony Co., Ltd.
Keiko Tanaka, Representative of Art of Communication (Moderator)
Content: Team building training introduction, talk session
Participation Fee: Free (pre-registration required)

>Register here