HERALBONY POPUP in SENDAI PARCO2 will be held at Sendai PARCO starting Wednesday, July 1st!

To commemorate the 10th anniversary of Sendai PARCO2, a pop-up store will be held at Sendai PARCO2 from July 1 (Wednesday) to July 20 (Monday), 2026.

At the venue, you can find items perfect for the season, such as reversible bags that add a splash of summer color, popular caps, and T-shirts. New mesh bags and kitchen goods will also be arriving sequentially during the event. In addition, to commemorate the 10th anniversary of PARCO2's opening, the first 300 visitors will receive "Tomorrow Water," an artistic natural water from Tigris Japan x Heralbony that makes tomorrow a little better. This Sendai pop-up event is being held for the first time in three years, so please take this opportunity to visit us.

Date: July 1 (Wed) - July 20 (Mon), 2026
Business hours: 10:00 - 20:00
Location: Sendai PARCO2, 2F EVENT SPACE
Address: 3-7-5 Chuo, Aoba-ku, Sendai, Miyagi 980-8450

Introduction to some of the products for sale

Reversible Tote

M size, from left: "Natsu no Mamono" by Satoru Kobayashi, "Kawazura no Asa" by SATO, "Hirogaru" by Shu Toriyama

Material: Polyester
Sizes: S size/M size
Price: 10,450 yen/12,100 yen (tax included)

Decin Bow Tie Half SleeveModel height: 165cm

Material: Polyester
Size: One size fits all
Price: 27,500 yen (tax included) 

Decin Puff Sleeve

Model height: 165cm

Material: Polyester
Size: One size fits all
Price: 27,500 yen (tax included) 

T-shirt

Material: 100% Cotton
Sizes: S/M/L/XL
Price: 9,900 yen (tax included)

Cap/Kids Cap

Material: Main body 100% Cotton
Other fabric 80% Polyester
20% Cotton
Embroidery thread 100% Polyester
Sizes: Unisex/Kids
Price: 6,600 yen/5,500 yen // 4,950 yen/4,400 yen (tax included)

PARCO2 10th Anniversary Campaign Special Event

To commemorate the 10th anniversary of PARCO2's opening, the first 300 visitors will receive "Tomorrow Water," an artistic natural water from Tigris Japan x Heralbony that makes tomorrow a little better.

Water source: Mount Yufu (Oita Prefecture)
Volume: 550ml
Distribution date and time: July 1 (Wednesday), 2026, 10:00 - 20:00
Distribution location: PARCO2/2F Special Event Space next to ESC
Number of distributions: First 300 visitors
*You can choose from 3 designs.
*Ends when supplies run out.
*Limited to one bottle per person.
*No purchase necessary.

Tomorrow Water Brand Site: https://tomorrowater.jp/